Challenges in Marketing: Reasons for the Existence of Green Marketing
| Title | Challenges in Marketing: Reasons for the Existence of Green Marketing |
| Publication Type | Conference Paper |
| Year of Publication | 2008 |
| Publication Language | English |
| Pagination | 137-147. |
| Authors | Majláth, M. |
| Conference Name | FIKUSZ 2008 |
| Date Published | 2008 |
| Conference Location | Budapest, Hungary |