Supporting higher education marketing with quality management tools
| Title | Supporting higher education marketing with quality management tools |
| Publication Type | Conference Proceedings |
| Year of Publication | 2011 |
| Authors | Zoltán, D. K., V. Göndör, G. József, and K. Zoltán |
| Editor | ADOLPHE, D. C., and L. SCHACHER |
| Conference Name | 11. World textile Conference |
| Series Title | Section K: Supply chain management |
| Pagination | 711-714 |
| Date Published | 06/2011 |
| Publisher | AUTEX |
| Conference Location | Mulhouse, France |
| Publication Language | magyar |
| ISBN Number | 978-2-7466-2858-8 |
| Keywords | developement, goal setting, graduate carrier track system (GCTS), Higher Education, marketing |