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The application of multiple variable methods in the segmentation of the domestic consumer market according to value system

TitleThe application of multiple variable methods in the segmentation of the domestic consumer market according to value system
Publication TypeJournal Article
Year of Publication2008
AuthorsCsiszárik-Kocsir, Á., and M. Fodor
JournalActa Polytechnica Hungarica
Volume2008
Issue4. szám
Pagination109-124
PublisherBudapest Tech
Publication Languageangol
ISSN Number1785-8860

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